30 Hawaii based and inspired brands including fashion, accessories, stationery, art and the most delicious shortbread, will be showcased from May 25-28 at the FLUX Hawaii Shop, a pop-up event happening at 17 Oxford St, Paddington.
The Sydney pop-up follows three years of exciting FLUX Hawaii activity including an event during New York Fashion Week and pop-up shops in Brooklyn, New York City and Los Angeles.
Presented by Hawaii Tourism Oceania, the event celebrates their Month of Lei. Hawaii cultural and creative workshops plus “talk stories” will be on display and FLUX will debut a new line of products, made in collaboration with select vendors, that will be sold exclusively at the Shop. Some of the featured artisans and brands include Barrio Vintage, Beachcake, Honolulu Cookie Company, HVN Apparel, Island Slipper, Jams World, Jana Lam, Leather Soul, Mark Cunningham, Martin & MacArthur, Matt Bruening, Miemiko, North Shore Soap, Olukai, Reyn Spooner, Salvage Public, Sig Zane Designs, Steven Kean and Wayne Levin.
Kerri Anderson, Hawaii Tourism Oceania Australia Country Manager said “Australians absolutely love Hawaii, over 300,000 Aussies visit the islands each year. Hawaii’s traditional culture and aloha spirit are world famous, but to be able to support Hawaii based artists and musicians to come to Australia to showcase the modern Hawaii will help Australians see a different side of Hawaiian culture. We are proud to support the inaugural visit of the FLUX Hawaii Shop to Australia.”
FLUX Hawaii is for the intelligent reader, with its honest storytelling, timeless design and photography. This triannual digital, social and print publication informs readers about where to go, what to see and how to respond to a world in flux. For those intent to live well and live right, FLUX Hawaii offers a curated look at island arts, culture, style, travel, design and innovation. http://www.fluxhawaii.com
Sandra Tiltman Photos: John Pond